[This competition has now closed] WIN: Weet-Bix for a better brekkie!

weetbix outdoors

WIN: Weet-Bix for a better brekkie!

weetbix outdoors
I grew up eating Weet-Bix for breakfast every morning without fail; a pretty uniform meal of eating two as-is in a stack with bananas and milk. Every. Day. From whatever age it was that I could eat them until I was 17 and moved out of home. Fast forward to today and there are now so many recipes to make Weet-Bix more exciting! Star chef Michael Van de Elzen is on a mission to do just that, so he has teamed up with Weet-Bix to inspire families to eat a Better Brekkie.

Working on fresh ideas for using this iconic Kiwi breakfast cereal, Michael has been surprised at how versatile an ingredient the long-time breakfast favourite can be. ‘It makes a great, nutritious base and from there it’s so easy to build in the flavour.’

From a breakfast trifle and a wake-up shake, to Weet-Bix bircher muesli, porridge and pancakes, through his Better Brekkie recipes Michael has brought a chef’s flair to the first meal of the day. But his recipes are still quick, simple and family friendly.

I gave the breakfast trifle a go – using walnuts and almonds instead of pecans as we had none in the house – and it gained approval from both the husband and myself (not to mention it looks super pretty!).

Check out Michael’s recipes for yourself at www.weetbix.co.nz/the-better-brekkie-programme.

weetbix      weetbix2


Four lucky winners will each receive two family-sized boxes of Weet-Bix to try Michael’s recipes for themselves!



To enter the giveaway, simply log in and fill out your details below along with which of Michael’s Better Brekkie recipes you’d like to try most.

Sorry, this competition has now closed!


– You may enter once each day.
– Competition closes Sunday 5 June 2016 at midnight.
– Open to New Zealand residents only.
– Winner/s details will be provided to prize promoter and will be notified directly.
– Winners will be announced on our winners page.

– For a full list of terms & conditions, view our Terms & Conditions page.

Scroll to Top